Fonterra Fencepost website launch.
Spatial Branding, Environment Design.
The Fencepost website represents a huge investment by Fonterra, encouraging farmers to embrace the benefits that online farm management can offer.
To help launch the new site, DallowBoss was asked by Production Associates to create graphic communications for a Fencepost display within the Fonterra marquee at Fieldays.
A central feature of continuously 'revolving cows' captured visitors' attention and was supported by simple service statements that assisted Fonterra staff with engaging in one-to-one conversations with visitors to the stand.
