Fancy a beer?
Spatial Branding, Environment Design.
Engaged by Steve Dean Events, DallowBoss assisted with concept generation and design development of this swish little Heineken watering hole, frequented by punters enjoying Rugby World Cup games at Eden Park.
The modular design allows the bar to be re-configured post World Cup for other sponsored events like The Heineken Tennis Open - where it will double in size and designated graphic zones will be changed out to appropriately suit the Heineken event.
